Bar charts only work if they’re able to tell the right story—the purpose, meaning, and impact—of the data they represent. But data visualization is a tricky matter; important messages are often obscured or lost as a result of using the wrong chart, mis-ordering the data, including visual noise, creating ambiguous aspect ratios, or starting the baseline above zero. In this masterclass, we review techniques for telling your data’s story through appropriate (and ethical!) framing, using the right chart, and following data visualization best practices. Transform your bar charts, pie graphs, and more into something that will make an impact!
You will walk away knowing how to…
- Choose the right chart for the right type of data
- Organize and display data so that it effectively draws attention to key messages
- Integrate labels, titles, lines and colors in ways that make your data’s story clear